As an entrepreneur are your cornered by your comfort zone? Most small business owners, entrepreneurs, and even independent music artists ask the question, “How do you market a business?” And where the splitting of the hairs come is into play is… comfort zone. Often times one’s comfort zone can stagnate the growth of the business: clients, branding, revenue, marketing, and so on.
Now it is time to get out of your comfort zone. In this Inc Magazine article, they share how successful people do it and how you can do it, too.
6 Ways Successful People Stretch Their Comfort Zones
Truly great entrepreneurs aren’t satisfied with comfort. Pushing their own limits is how they get to greatness.
Everyone has a so-called “comfort zone.” You know what I’m talking about: that mental space you live in where there are boundaries and you feel a sense of emotional security with your work and your decision making.
What distinguishes successful people from everyone else is what they do with their comfort zone. There are those who are perfectly happy staying warm and cozy in this safe box they’ve built; and then are those who constantly push and test the limits.
You already know which person goes on to be a successful entrepreneur.
Now I’m not suggesting that the comfort zone is a bad thing. It’s there for a reason: to protect us. Otherwise we all may be jumping off cliffs and out of airplanes. It also protects us from taking on more stress and anxiety than we are equipped to deal with. But eventually the familiar routine of your comfort zone will keep you from learning, and experiencing new things that are potentially good for us. It is also likely to prevent you from building a thriving business.
So how do you know when your comfort zone is holding you back? Here are a few things you may notice:
- Excessive stress
- Anxiety about your situation
- Excuses–lots of them!
- A stagnant, or failing, business
Any of those sound familiar? It’s time for a stretch. Try these baby steps and watch your world grow. Read more…